I get tons of emails on how business owners with brick and mortar stores can increase traffic and sales on their company website. It seems that we have forgotten a key component to having people go to our websites, we don't verbally tell them to! We fail in the simplest forms of communication, talking and telling about our website. But, there are other things many business owners forget when building their website, a reason to go there and stay on it for a while. If you have been in a major retailer lately here are some of the things they do to get people to go to their website. You can employ the same tactics...
1) They offer a poll or survey and then customers enter to win some kind of prize, such as a gift certificate to your store or a certificate to shop on your online store, even better. With all the hard work that went into your website, don't let it sit there and gather virtual dust. At the bottom of this article I included a couple of links to that may help your marketing efforts.
2) Place some advertising on your site, that you will get paid for for referring people to join, survey or get a free quote. It is easy to do, there are ready made banners and just strategically place them on the side bars and along the top and bottom of your website. See bottom of article for free programs you can join to add this feature to your website.
3) Have a related links page. You can find things that are related to your business that you can make a simple link page. Text links work best and you will earn extra income from people trying out related products and services.
4) Build your link presence by using a blog to write articles about your business, a featured product, announcements, or anything you can think of to attract attention to your website. Many businesses have a free newsletter, so get all of your customers email addresses so you can send then the newsletter and your blog announcements.
5) Use your expertise to syndicate articles about your profession, when you write an article you would include your name, your website and a bio of what you do. If you have been making furniture for 20 years, you are pretty much an expert, so use that expertise to enhance your web presence. If you syndicate your article and use simple free software, your article may be reused by others on their website or blog, displaying your name and website. This is a powerful method of website advertising that costs you nothing but the time to write the articles.
6) If you are unfamiliar with affiliate marketing here is a brief description on how it works: Companies want to sell their product or service and in order to increase sales many choose to start an "affiliate program". They either manage it themselves or employ a company to manage it for them. People then are invited to join the program through a link, the marketer provides a personal link for your website and banner advertisements to display on your website or blog. You are paid by the description in the agreement, per click, per action or per sale. Most companies pay once or twice per month and many people make a nice living online doing this. You can use this marketing on your website, I have included three programs below that you can join for free. You can also join as a merchant and promote your website to affiliates to resell your products or services.
Make Money With Me!
Maxbounty.com- Special offers, free offers, sweepstakes and free giveaways, many pay per lead programs with no sale required for payment
Paydot.com- Get paid directly through your paypal account, if you don't have one you can join with right on the website. Offers software and programs to make money online, and a full line of other products as well.
ShareAsale.com- Many name brand products- join as an affiliate or as a merchant. Over 2000 programs to choose from.
Click Here - To easily Produce Articles without writing them.
Free Article Submitter Download-Click Here. - Submit your articles to hundreds of sites in just minutes, right from your desktop!
Create Polls For Your Website - Create a reason for your customers to go to your website. Use your receipt printer or give them a card to enter online.
This article may be used on your website or blog as long as it is used in it's entirety including all links and this text. PR Man is an avid writer for many affiliate companies, my main site is at http://affiliatemarketingtoolkit.blogspot.com/.
No comments:
Post a Comment